Renee Lucas
Co-founder of LCS and a national coach to home-service owners on culture, workflow, and accountability.

About Renee
Renee and her husband Travis started LCS in 2005 and have run it as the local owners ever since; they have been married 21 years. As Customer Experience Director she sets the standard for what it feels like to have LCS in a home, and owns the systems behind it — how the team meets, how work moves through the day, and who is accountable when it does not. What she has learned running the business she now teaches to owners across the country.
Training & affiliations
- Premier Coach, Service Nation Alliance — coaching HVAC owners nationally on culture, workflow, and owner accountability
- Women Presidents Organization (WPO), Indianapolis Chapter — ten-year member
- Harvard Business School Executive Education — Leading Business and Personal Transitions, Boston (2024), in partnership with the WPO
RECOGNITION
Awarded to Renee by name
Each award below names the body that conferred it, so you can verify any of it independently.
Service Nation Alliance Woman of the Year
2023
Awarded to co-founder Renee Lucas at Service World Expo for industry leadership and customer experience innovation.
Service Nation Vanguard Award
2023
Conferred to Renee Lucas for excellence in industry professional coaching.
Company recognition Renee led the work behind
- 2023Service Nation Alliance Top 10 Customer Service Award — Top 10 placement across North America based on empirical customer survey data covering thousands of contractors.
- 2021Service Nation Alliance Top 10 International Customer Service Award — Presented at Service World Expo for elite client retention metrics.
On the national stage
Service World Expo
“Building Systems in Your Business That Will Run Without You”
Featured expert speaker addressing structural organizational longevity, operational scaling, and progressive team culture construction.
ACCA National Conference
Featured expert speaker on organizational longevity, scaling systems, and team culture for HVAC contractors.
Lasting Business Solutions Podcast
Her show for owners and operators in the trades — conversations on hiring, process, and the unglamorous operational work that decides whether a company holds together as it grows.
Work with the team Renee built
Family-owned in Indianapolis since 2005, with W-2 technicians and a written guarantee on every visit.