LCS Heating and Cooling: Launching the Way to Lasting Comfort Solutions!
When LCS started back in 2005, owners Renee and Travis were focused on working hard and giving good customer service. Over the years, those two things have not changed, but so much more has. In this blog, we'll take you through our brand refresh journey, showcasing the heart and soul that has gone into making LCS more than just a heating and cooling company.
Our Roots
Back in 2005, Travis and Renee didn't have a grand vision. They just wanted to provide the best heating and cooling services in Indianapolis. When it came time to choose a name and a logo, they didn’t want anything too fussy or over-the-top. LCS was just an abbreviation of their last name and the simple sun and snowflake LCS logo, designed by a friend, was simple and fitting for the company at the time.
Evolution of LCS
As LCS grew, so did the aspirations. Travis and Renee wanted LCS to represent more than just a family name, so the tagline "Lasting Comfort Solutions" was born. This phrase became the heartbeat of our company, reflecting our dedication to making people comfortable and happy. It also symbolized our commitment to building lasting relationships and providing innovative solutions.
Consistent Logo and Tagline
While our company colors and van wraps may have changed over the years, our LCS logo and tagline have remained consistent. The simple sun and snowflake represented what Travis and Renee started. They became symbols of reliability, trust, and the exceptional service we strive to deliver. But over time, LCS has come to be more than what it was at the start. The amazing team of professionals at LCS truly makes our company what it is. For our clients, the experience we strive to provide is beyond the 5 stars expected. It's beyond just making sure a furnace or air conditioner work. So how did we make sure our brand reflected this desire to go above and beyond?
The Journey to Rebrand
Our team had grown into a powerhouse of professionals, and our client experience had soared beyond expectations. The sun and snowflake, though sentimental, no longer captured the essence of LCS. It was time to go to the drawing board… literally.
Introducing the New Look
And so, after much contemplation and excitement, we are proud to unveil our refreshed brand! LCS is now "Launching the Way to Lasting Comfort Solutions." Our solutions and options have reached new heights—all the way to the moon! The LCS client experience is not just 5 stars; it's out of this world.
As LCS Heating and Cooling steps into a new era of comfort, innovation, and exceptional service, we hope you’ll be along for the ride. Our commitment to lasting comfort solutions is stronger than ever, and we invite you to experience the difference that defines LCS. Welcome to the future of comfort!
Air Conditioner Maintenance- Is It Worth It?
One of the most frequently asked questions we get is: Is it worth it to have maintenance done on my furnace and air conditioner?
The answer is YES. Here's why:
Either your furnace or air conditioner is running just about every day of the year. Sure, we'll have a few days in the spring and fall in which it's pleasant enough to turn the HVAC system off and open the windows, but for the most part, the furnace or air conditioner is running. Any piece of equipment that constantly runs is going to need cleaned and tuned up. Think of your car, for example. How well would it run if you never changed the oil, never rotated the tires or never had the 30,000, 50,000 or 75,000 mile tune-up? Same holds true for your furnace and air conditioner. While it may run without ever being cleaned or tuned, it will also have to work harder and it may not run as efficiently as it could.
There are some repairs that can be prevented with regular maintenance. While completing maintenance on the air conditioner, for example, the technician may see that the capacitor is swollen. The capacitor could then be replaced at that time. This would prevent a later service call charge as well as the inconvenience of being without air conditioning and having to be home for the repair to be made. With a furnace, you might encounter a dirty flame sensor. Flame sensors are cleaned as a part of maintenance which can prevent a furnace shut down which would have been prevented with regular maintenance. Forgetting to change the filter is another common problem. The furnace overheats or the air conditioner freezes up simply because the filter is dirty and restricts air flow. Filters can be changed as a part of your maintenance plan or the technician can simply remind you that it's time to change the filter.
The furnace and air conditioner will certainly run better when annual maintenance is completed. That's not to say that a repair won't ever be needed or that every repair can be prevented. Customers with an annual maintenance plan receive additional benefits as well. These include $10 off service call, 15% off repairs, 15% off indoor air quality products (such as thermostats, humidifiers, filters, UV lights, etc) and no overtime rates. In addition, if a repair is needed within 30 days of either maintenance service, the service call would be waived.
HVAC is definitely an investment in your home. Regular maintenance is the best way to protect that investment!